Mineral Cosmetics – Is This a Healthy Alternative?

With the market being flooded with the miraculous mineral cosmetics, there is a definite urge among people, to understand what makes up the so-called natural cosmetic range. Mineral cosmetics are technically better than the otherwise available cosmetics, and are certainly preferred by dermatologists, owing to the natural composition.

Mineral makeup is made from naturally existing mineral elements. The minerals are mixed up with an assortment of inorganic pigments and undergo various steps like milling, pulverization and purification, before reaching the end consumer https://pashop.vn  . Pigments are responsible for the color and shimmer effects. These components also contribute towards the inorganic and inert properties of mineral cosmetics. The latest range in the category of mineral cosmetics also claims to include vitamins, in a frozen form, to lend that extra edge.

Mineral Cosmetic Ingredients
The typical ingredients deployed in manufacture of mineral cosmetics include:

Titanium Dioxide

Zinc Oxide

Kaolin Clay


Serecite Mica

Magnesium Stearate

Bismuth Oxychloride

Talc (Magnesium Silicate Hydroxide)



Rice Powder

100% Pure Silk

Iron Oxides

Boron Nitride

The Benefits Of Applying Mineral Makeup

A cure for sensitive skin – Mineral cosmetics offer a respite from various skin ailments like acne, pimples, dryness, clogged pores, etc. They are non-comedogenic and therefore, ideal for sensitive skin types. Mineral cosmetics are inert and inorganic and therefore, do not promote microbial growth. Being finely milled, the makeup granules are much smaller than the pores and therefore, do not clog them, thus helping cleaner skin surface.

Finer application – Mineral makeup has a lighter and different texture. The items are made up of microscopic flat crystals that are mixed together to offer a filtering layer on the skin, which helps the skin to breathe even with makeup on. A translucent and natural look is guaranteed with mineral makeup.

Stays longer than regular cosmetics – Mineral cosmetics do not smear easily and therefore, stay for longer hours.

Least harmful – Mineral cosmetics do not contain harmful preservatives like parabens, dyes, fillers or oils, which are present in abundance in regular cosmetic range. Mineral cosmetics, owing to their natural composition, do not require preservatives for an increased shelf life.

Sunscreen qualities – Mineral cosmetics contain components like Titanium Dioxide and Zinc Oxide, which provide the desired shield from harmful ultra violet (UVA-UVB protection) sunrays.

Perfect for application on skin post medical treatment – Mineral cosmetics have anti-inflammatory properties, which make them an apt choice for makeup on skin that has undergone any kind of treatment. They cool the skin and facilitate faster healing. Moreover, the elements present in mineral cosmetics help to naturally refresh and rejuvenate the tired skin, which is like a dream come true in the preset tiring schedules.

Thinning of the fine lines and skin pores – Mineral cosmetics contain Mica, which, being a natural translucent creates an illusion of smoother and softer skin type.

Forget the pains of taking off the makeup mask – Usually after the end of a tiring day, it seems tedious to devote another half hour towards taking off the makeup. With mineral cosmetics, this is not always sought. Mineral cosmetics allow a nap with makeup on. And it still stays the next morning.

A Line Of Caution – Mineral cosmetics are good for skin and can help attain that young look. However, few components present in the natural cosmetics can be harmful for certain skin types and may cause skin allergies. Therefore, while purchasing any product, it is imperative to check the labels for ingredients that could be harmful to the skin. Moreover, various brands tend to pass on the not so natural products under the cover of mineral cosmetics. Dyes are added to grant an edge, in terms of shades available, in the range of mineral cosmetics, which could again be harmful.

Mineral cosmetics have certainly introduced a new era in the domain of cosmetics. The benefits seem endless. Mineral cosmetics have something to offer for all. However, a few pitfalls like irritation to few skin types can certainly not be ignored. Yet owing to its positives, popularly referred to as skin care makeup, mineral cosmetics are gaining in terms of usage and so, certainly deserve a trial.

The Disadvantages of Inkjet Printing

Inkjet printers are some of the most popular printers both commercially and domestically, but they do have a number of disadvantages that people need to be aware of before deciding to use inkjet printing as their preferred method of print reproduction.

The 5 Main Disadvantages of Inkjet Printing

There are five main disadvantages of inkjet printing cost, technology, print lifetime, product care and inkjet clogging https://aiboooo.com  . These are addressed individually below:

Inkjet Ink is Expensive

The ink used in inkjet printers is extremely expensive and in many instances costs over $3000 per litre. This has been exasperated by the fact that there is very little transparency within the ink manufacturing industry and there have often been accusations of price collusion in the industry. There have already been a number of inconclusive fair trade investigations, but to date this has not had any effect and according to an accusation made by Which? magazine there is still no industry standard when it comes to the measuring of ink cartridge performance.

Inkjet Technology is Fallible

Most inkjet printers use so called “intelligent” ink cartridges that can communicate with the printer about a number of variables, including ink levels. These have a fairly common tendency to “miscommunicate” with the printer and give the false impression that there is little or no ink available for the printer to use. This causes the printer to display an error message and in many cases will not allow the print process to happen. It does not allow the printing process to occur as a form of protection to prevent people from using refilled inkjet cartridges.

Print Lifetime is Relatively Short

Because inkjet printers use aqueous ink the lifetime of the prints that they make is shorter than that of most other printing processes. This problem can be alleviated through the use of expensive UV-resistant ink. There are also now machines that use what is called “archival inks” that extend the life of the prints even further.

Printer Care is of the Utmost Importance

Inkjet printers cannot be moved often as this can expose the inkjets to water or moisture which will cause print reproductions to smudge, blur or run.

Please Note! Water-based highlighter markers will also smudge and blur inkjet-prints and should never be used at any times with these documents.

Inkjet Nozzles are Prone to Clogging

Inkjet nozzles are extremely narrow and this makes them prone to clogging. This means that they regularly have to be cleaned either by the user or the machine itself, but this causes and extremely high ink wastage level.

Important Steps To Take When Purchasing a Loose Diamond

When you’re in the market for a loose diamond, it may seem overwhelming at first, as there are many considerations to take. It is important to evaluate and compare diamonds by obtaining a GIA Diamond Grading Report, as well as have the loose diamond appraised and insured. Protecting your investment is especially important when it comes to diamonds, as they are often associated with aspects of our lives that carry deep meaning.

Because diamonds are so valuable, you will want to obtain a diamond grading report for your loose diamond 1卡鑽石 . The Gemological Institute of America, GIA developed the 4Cs and the GIA International Diamond Grading System to objectively compare and evaluate diamonds. The GIA Diamond Grading Report includes an assessment of a diamond’s 4C’s – color, clarity, cut, and carat weight – along with a plotted diagram of its clarity characteristics and a graphic representation of the diamond’s proportions.

The GIA Laboratory is regarded as the world’s most respected authority on diamond grading. It grades the vast majority of the finest diamonds in existence and its reports are internationally recognized as the benchmark of excellence. When you purchase a loose diamond with a GIA grading report, you are assured of the highest level of grading accuracy.

Once you have obtained a GIA Grading Report and settled on a GIA certified diamond, you will want to have it appraised. It is important to understand who is best qualified to provide an objective appraisal of your loose diamond. It is not recommended to accept an in-house appraisal from a jeweler. You may find good prices at local retail stores, however there’s a good chance the retailer will appraise each GIA certified diamond in the showcase for more than its selling price to make you feel good about their prices. Instead, it is recommended that you seek an appraisal from an independent, objective, certified gemologist and appraiser. It is best to select an appraiser who does not sell loose diamonds, and is not affiliated directly with diamond brokers and retailers.

Be sure to seek out an appraiser affiliated with a reputable organization. The big three organizations an appraiser can go to for training include the American Society of Appraisers (ASA), the International Society of Appraisers (ISA), and the National Association of Jewelry Appraisers (NAJA).

Once you obtain the appraised value of the GIA certified diamond you are purchasing, it is recommended that you consider having it insured. Buying a diamond usually comes with a considerable price tag, and is something you will likely wear every day, in the case of an engagement or wedding ring. With this in mind, it’s important to protect your investment in the case of loss, theft, or wear and tear which can loosen the stone. Research your options with regards to homeowner’s or renter’s insurance, as it may be covered, however often at lower limits of liability for jewelry, and may not cover loss or damage in all situations. By raising the limit of liability or “scheduling” your individual pieces through the purchase of “floater” policies, you will pay a higher premium, but will have broader protection because the floater covers losses of any type, including accidental losses that homeowner’s insurance will not cover.

There is a lot to understand when you’re in the market for a loose diamond. To feel more at ease with the investment you’re making, ensure it comes with a GIA grading report, find out the actual value of the GIA certified diamond from an independent and objective appraiser, and insure your diamond jewelry so that no matter what happens in life, you have the peace of mind knowing your investment is protected.

What Programming Language To Learn

One of the most widely recognized inquiries we get notification from people wanting to enter the IT business is, “The thing that programming dialects do I have to know?” Obviously this is an intricate inquiry, and the appropriate response will rely upon what field the examiner is going into. In any case, those as of now in IT realize that the best ability you can have is to be a handyman. A solid and steady specialist can switch between PC programming employments with just negligible preparing, because of a wide learning of numerous programming dialects.

Along these lines, the snappy response to this inquiry is, “The same number of dialects as you can learn.” obviously, on the off chance that we set aside the effort to gain proficiency with each programming language conceivable, we’d never really acquire a pay! This rundown covers the most fundamental PC programming dialects an individual attempting to enter IT should know.

HTML, CSS and JavaScript

These three unique dialects are recorded together in light of the fact that between them they make up by far most of site coding. Since the web is currently the overwhelming methods for worldwide correspondence, there will consistently be occupations in website composition and improvement. HTML, CSS and JavaScript are comparable from numerous points of view, yet every ha an alternate ability to improve site work.

HTML represents Hyper Text Markup Language and is the fundamental language of sites. HTML is utilized to embed pictures, joins, essential designing and substance onto a website page. It’s one of the most straightforward and more often than not the main programming language hopeful IT experts learn.

CSS is a characteristic augmentation of HTML that acquaints more highlights with a site. CSS, or Cascading Style Sheets, takes into account complex sites with steady organizing, by making individual pages call up a different bit of code that decides components on the page. This takes into consideration cleaner coding and a partition of design and substance.

JavaScript takes into account customer side intelligence on a website page and is intended to mix consistently with HTML and CSS. Content boxes, catches and popups are for the most part elements of JavaScript.


Java is comparable from multiple points of view to JavaScript, yet is in actuality irrelevant. It’s an article situated language with numerous utilizations, and is intended to be both instinctive and stable. Java’s flexibility and boundless use makes it helpful for designers, and it’d be almost difficult to locate an effective software engineer who didn’t have any acquaintance with it like the back of his hand.

Java is regularly found in web applets, where it can run further developed GUI’s than JavaScript. Numerous internet games go through Java. It’s anything but an especially quick or incredible language, yet it can do for all intents and purposes anything and is all around comprehended crosswise over various machines and working frameworks. Along these lines, it’s a programming language each IT laborer should know.

C and C++

These two dialects are old works of art still broadly being used today. C was created in the 1970’s and initially implied for use in frameworks programming. In any case, it before long wound up prevalent for buyer programming too on account of its proficiency and flexibility.

C++ was structured as a development to C in 1983. It is presently one of the most well known of programming dialects, and can be utilized for about each application. As a standout amongst other created and incredible programming dialects being used, it is fundamental for IT laborers to know. On the off chance that you can just learn one language, learn C++.


PHP is a server-side language that takes into consideration intelligent site pages. It is intended to utilize labels, and would thus be able to be incorporated with the essential HTML of a page. This may sound like JavaScript, however the key distinction is that JavaScript works exclusively on the customer side. There are numerous events where having the collaboration experience the server is attractive, and that is the place PHP truly sparkles. PHP likewise functions admirably with Java, making it simpler to call Java strategies in your code. Joined with its similarity with numerous kinds of databases, it’s anything but difficult to perceive any reason why PHP ought to be in each software engineer’s arms stockpile.

Step by step instructions to Learn Programming Languages

The dialects above will by and large be sufficient to begin with in IT, yet there are a couple of more that you may run over. Ruby, Perl and Python are on the whole normally utilized in cutting edge ventures, so on the off chance that you have the opportunity they’re well worth investigating. What’s more, obviously, explicit assignments may require any of the many programming dialects out there.

The measure of dialects an expert IT laborer has to know can be scary. Not every person has the opportunity or cash for formal training, and free assets on the web are frequently difficult to pursue, wrong or inadequate. Perhaps the most ideal approaches to get another dialect is through online video courses. Sites, for example, VTC.com offer complete, simple to adhere to guidelines at reasonable rates. Try not to give yourself a chance to fall behind in this focused industry. Catch up on your programming dialects today!

Online Sport Betting In Today’s Society

Online sport betting is a game of skill. For that reason online sport betting is big business the world over. Sport betting is a popular past-time all over the world; in fact it is deeply rooted in the culture of almost all civilizations. Sport betting is the art of predicting sports results by placing a bet or wager on the outcome of the specified sporting event situs judi online . Sport betting is competitive not only for the bettors but also for the sports books, so shop around for the one that offers the type of bets that you are interested in betting on.

Betting On Sports

Sport betting is the general activity of predicting sports results by making a wager on the outcome of a sporting event. Perhaps more so than other forms of gambling, the legality and general acceptance of sports betting varies from nation to nation. Proponents of legalized sports betting generally regard it as a hobby for sports fans that increases their interest in particular sporting events, thus benefiting the leagues, teams and players they bet on through higher attendances and television audiences. There are professional sports bettors that make a good income by betting on sports. Aside from simple wagers, betting a friend that one’s favourite sports team will win its division, for instance, or buying a football “square” for the Super Bowl, sports betting is commonly done through a bookmaker. Bookmaker shops that cater towards professionals generally have higher (or no) upper betting limits and offer lower vigorish, while making some of the money back on fees for withdrawals or minimum bets.

The Sport Of Laundering

Sports are part of our lives just as betting is a part of sports. Sports betting can be a lot of fun. Sport betting online has become more and more popular through the years. Historically, sport betting has been associated with a number of unsavory characters, which has a lot to do with its desultory legal treatment throughout the world. Organized crime notoriously has relied upon sports betting for money laundering or funding purposes. However the general perception of sports betting is now one of a common and acceptable pass time in most societies.

Online Sports Wagering

Online sport betting provides you with many different options because online sports books are in competition with one another. Online sports books are very safe, very friendly, and very efficient. Online sport betting has made it possible for anyone to take advantage of the great incentives offered by many of the online sports book providers. The main question, before you start with online sports betting is how to decide which online bookmaker to choose. Making a right choice when you select a bookmaker to bet with is an essential step for successful online betting.

In summary sports betting is as old as the sports themselves. Online betting, particularly sport betting is very popular and continues to become more popular each year. Online sport betting is estimated to be 5 times bigger than Las Vegas sports betting. Sports Betting is pretty simple, all you have to do is learn the ropes. Sport betting is easy to do and if you enjoy watching sports anyways, it could add to the fun of supporting your favourite team.

Online Gambling

Gambling nowadays is not related to a mere recreation activity albeit it has now taken a new direction into business and industry. For some it’s a pleasure activity and for the others it is a lucrative business. Although gambling is not at all a new sport which has emerged in this century, it has been a favorite of our ancestors and the historians date back the involvement into this activity to prehistoric times. It has been factually proved that even the early caveman was a gambler.

Gambling to a layman would mean sport 토토사이트 money and an easy way to multiply the same. Although being a part f this sport means staking of one thing or the other. History has witnessed several incidents where not only wealth and material objects were a part of this game but also one’s own identity or the ownership of a family member was staked.

Gambling activity in this century has taken a two dimensional outlook. With high paced lives and scarcity of time for almost everything, even recreation activities are time bound. To this new age life, Internet comfortably snuggles in and creates a position of its own, thus giving room to Online Gambling. As compared to traditional gambling practices where one has to be physically available in the arena of casino, online gambling gives us the comfort of gambling in the privacy of our homes or café.

To further elaborate on both the categories of gambling lets have a closer look into the basic features of both. Traditional gambling basically has three types of games involved namely the table games, random games and gaming machines. Almost all the categories in traditional gambling requires parting with physical cash and getting them converted into chips which are of various denominations and are then further used in the game. The only division of game which does not require conversion of cash into chips is that of slot machines. Here the gambler has to place a quarter into the slot machine and pull on the lever. There are still some games where cash is deposited, but that is mainly confined to games which involve huge jackpots. Generally in such games the basic deposit only sums up to a huge amounts.

Definitive SEO guide for images with 20 tips that work

The images also bring visits! I give you the 20 keys that from my experience will help you get your images out of the first ones on Google.

Positioning the images of our website on Google can be a real dilemma but, fortunately, there are ways to do it well and that do not take long to give results.

We talk about SEO for images ; a set of simple techniques, which many ignore and do not apply, and that is precisely why it is a fantastic possibility to bring quality visits to your website from Internet search engines, such as Google.

As I say, many do not know that you can “do SEO” on the images, or simply do not apply believing that it is not important, Serious error! I already guarantee that it is! And if you don’t take advantage of this opportunity before, some company of your competition will end up doing it sooner or later.

The images are not a simple fill or an ornament of the text; they have the power to raise the overall SEO of your website against Google.

The biggest excuse of some Webmasters or Web page owners is that search engines do not read videos or images. This is true but, what they forget, is that each image or video can include a textual description (what we call “ALT text” or “Alternative text”) that search engines read, track and value; This way they get a clearer idea about the content you are offering.

For that reason, adding a clear and simple description to the images is part of what we call SEO for images, but there are many other factors that you should consider if you want to optimize the images of your website, and here I will tell you.

By now you know that, if you have an internet business and Web project, you must work and improve the SEO of your Web page every day. And let’s not fool ourselves; it requires a lot of technical knowledge (that you can find for free from this Blog!) and time every day.

That is why, if you need a hand with the SEO of your Web, from GSS Webtechwe give you a cable with our SEO optimization services that, among many technical aspects and online marketing, we help you completely with this whole SEO optimization issue of pictures.

Why images are important for SEO?

Surely you already know that, SEO, includes all the factors that involve the optimization of a Web page, and yes, dear reader; images are an important part of your website, especially if you have an internet business or website that seeks to attract the user’s attention.

But, well, that would not be almost any Web page on the Internet today? Exact! No website is excluded from SEO for images!

Now that we have laid the groundwork, I can tell you that images are important because they make the content more attractive, improve the user experience, provide timely (and additional) information to search engines and can make you more competitive.

It is very likely that a user who enters your website will leave there almost immediately if the content shown is a lot of words and sentences without air, without color, without images. This causes the bounce rate to fire and even you end up receiving a Google penalty!

Google is hard reading statistics and, if its algorithm tells you that people have a good experience on your website, you will fall for grace and improve your ranking in your list of results. But it happens exactly the other way around if you see the opposite happening!

Isn’t a picture worth a thousand words? Of course! But yes, you do not need to convert your Web page into an image lab, but to optimize its use.

Adding an image without optimizing it in SEO is much worse than not adding any.

Conquer and position your website on top of Google!

Without trap or cardboard; we develop realistic web positioning (SEO) campaigns on Google and other search engines, with our feet on the ground, faithful to the profile of your company and with results that give results.

Let’s talk about your SEO in mysore!

20 tips to improve the SEO of your images

Now, the million dollar question: How are images “optimized” for SEO?

There are many theories and legends that run on the Internet, but I stick to what I have been able to demonstrate with my experience, to what really works for us today, with the campaigns, of our clients, of Web positioning in search engines.

Choose images according to your content and quality

As I said, the images should not be seen as an ornament or a fill; rather, they should be valued as part of the persuasive text of your website, so we must have a clear strategy when choosing them.

A golden rule for positioning images on Google is to use relevant images , which are related to what your content is offering and that are of high quality, because who supports, at this point, a blurred or low quality image? The images must be your ally to convey an idea to the public, not to confuse it.

Just as your text should be of the highest possible quality, your images deserve the same treatment. Nobody will take you seriously if your text talks about medicine, for example, and you accompany it with fashion images. And Google’s algorithms will probably think you’ve gone crazy!

Set aside free images from Internet galleries (Stock)

At this point, I think most of us know by heart the typical Stock images that are often used on the Web. And as? They are the same as always!

As my idea is to help you make your content authentic and optimized , I recommend that you do not put down all the effort involved in optimizing your images when using stock images; Leave those generic images aside, and upload your own, or from paid galleries and little views.

You will have a better SEO if you try hard because your business creates its own images; those that nobody else will have on their cover, those that improve the user experience, decrease the rebound of visits and, in the end, improve the positioning of the Web.

If you do not know how to obtain adequate photos of your company, you could leave it to the marketing department, because they will know how to help you, or that member of your photography fan team, could I help you? It’s easier than downloading the typical trivial photos you find everywhere!

Be careful with the copyright of the images you publish

Some images you use could lead to a serious and costly copyright problem, so be very careful where you download them.

To avoid this, I recommend you to filter the images on Google, to see only those that are free of copyright, or download from online galleries like Pixabay although, as I already told you, these images people know them by heart and may not be what you are looking for.

You might be thinking, ‘ donkey returns to wheat’; But my idea is to persuade you to focus on creating your own images, as you will be original and more competitive in your niche.

Choose high quality images, but in the right size!

Establishing a good relationship between the quality and size of the image, achieving the perfect balance, can be very complicated. In fact, it is one of the parts of SEO for images that people have a harder time understanding and practicing, but you’ll see how it’s nothing from the other world!

Surely you know that publishing sharp and high-quality images on your Web is something that benefits you, in front of the users of your Web and in front of Web search engines. But you must bear in mind that this also influences the size (“weight”) of the file, which decreases the loading speed of the Web, increasing the waiting time of the user to visit, which translates into a bad user experience with the design of your Web and, as Google can predict and detect, problems for the SEO positioning of your Web.

Inserting very large images will slow your Web page and Google will not forgive you; your ranking in the results will decrease.

We have all had to deal with this issue on more than one occasion.

To solve it you need patience and certain knowledge in image editing programs, to modify or reduce the size of the image before uploading it to WordPress or your Web. Some tools such as PaintJPEGMini , FileOptimizer , Mac Preview , TinyPNG or  Adobe PhotoShop could help you reduce them without sacrificing their quality.

This will prevent your Web from slowing down and you will continue to have images that exceed the search engine standards.

Modify the file size through add-ons

WordPress is the most popular Content Management System (CMS), most useful and easy to use.

There are many advantages of using WordPress and plugins represent one of its greatest benefits. InWordPress there is a plugin for anything important of SEO that you can think of, so there are also to modify the size of the files.

Some plugins such as Hammy , SEO Friendly , Insanity , WP Smush , among others, can make this work easier for you and the best thing is that if you do not already have them installed that will not prevent you from reducing the size of the images you are already using , because the plugin It does it automatically. Right now it would be a good time to install them!

Use ‘responsive’ images

Most users access your website from their mobile devices, so you should consider this when uploading images.

WordPress users will not have much inconvenience with this, since as of version 4.4 of this CMS the SRCSET attribute has been automatically implemented, because the images are 100% responsive.

For all other web page platforms, they should add the SRCSET attribute within the IMG tag of the HTML, to ensure that the images are viewed in the correct size from any device.

Choose the appropriate file type

There are three basic types of image files, and few know the differences between one and the other.

  • JPG files: this type of file is the most popular, because it uses files that are not very heavy and have high compatibility, so it is very easy to use; however, it usually compromises image quality. JPG files can be very useful if you have an e-commerce, as it lets you show quality images at a small size.
  • PNG files: this option is a good bet for your SEO, especially for images that contain text and should be of the highest possible resolution; as you should imagine, its disadvantage is that its size is increased compared to JPG files.
  • GIF files: GIFs are increasingly popular, as they are fun and dynamic, but they are not always a good alternative. I recommend using them for simple, small images that do not demand many colours or high resolution. On the contrary, they are fabulous for decorative images or thumbnails.

Use the SVG format for vector or interface images

Do you know the SVG files? SVG or Scalable Vector Graphics is a vector file that not everyone knows, but it is very efficient to prevent a Web from becoming overweight due to large images.

The SVG format allows you to load quality images with a small size (“weight”) of them.

Whenever vector images are useful, you should take advantage of the SVG file. For example, for icons, logos, texts, etc., it will be very practical.

One of its advantages is that they do not lose resolution by zooming in or out, and they are indexed in the same way as a PNG or JPG image.

Rename images based on your content and target keywords

When you publish an image, it will not be relevant for the SEO of your Web page that you upload it with its generic name of the gallery where you bought it, or with a random name. You must customize the name of the file that is understandable and according to what you are saying in the accompanying text.

That is, an image named “imagen005-woman-reading.jpg ” that accompanies a text that talks about advertising and online marketing, has no meaning or value for SEO. Renaming the image to something like “advertising-marketing-online.jpg”makes much more sense and value for the SEO of your Web content.

This practice fascinates search engines like Google, as it has the ability to read that information and so they will classify the content of your website much better.

Rename the images you use with the target keywords of your content.

An efficient way to customize the name of the images is to add the main keyword of your content in it, as long as it represents the image, and make the file name contain a timely and short description.

Of course, this makes posting content on your website a bit more laborious for you, as it requires being a bit thorough to choose the most suitable file names, while you will need some more time to customize all your files multimedia library but, believe me, dear reader, it’s worth that little extra effort!

Consider the “ALT Text” and “Title Text” tags

The ALT Text tag rarely provides information to the user, but remember, we are talking about SEO for images , so we have to think about search engines, such as Google and, they highly value the information contained in these tags, because Tell you what it is about and add more content to the text surrounding the image.

The ALT text of a key image for SEO; Give Google more content (and keywords) to the text surrounding the image.

If you work in HTML, you can include the “alt” tag, plus the description of the image, which must be enclosed in double quotes, inside the “image” tag, such as:

<image src = “system-marketing-online.jpg” alt = “Work system of an online marketing agency” >

In this tag, use the objective keyword of your text and a clear, but short description that defines what the image is about.

This type of communication is what Google and other peers look for.

If you work on WordPress, the work is even easier, because when you add an image in this CMS, WordPress by default will show you a tab where you are going to add the description; It’s called ‘ Alt text ‘. You put the label, and in the box below you add the brief description of which I speak. Optimizing SEO images in WordPress is very simple, as you can see.

In the case of ‘ Title text’, this function will be relevant only for users who search from a desktop computer or from a device or laptop that allows them to use mouse. But that does not mean that you should discard this function, rather it is about not distinguishing people and improving the usability of all of them; key to improve the SEO of a web page.

Title text is similar to Alt text only that the user, in this case, does see the text that this label contains, when moving with the mouse pointer over the image. To make the most of it, I recommend that you also include this description within the text (before or after the image), but naturally, so that all users can take advantage of it regardless of the equipment they use.

Include subtitles in the images

The subtitles of the images have the ability to attract more public, as they have the power to catch the reader’s eyes and empathize the audience better.

Statistics show that, including subtitles in an image, makes it easy to scan the content of your Web. Usually, people crawl content through titles and subtitles; those phrases or short sentences that respond to a particular search.

This is very favourable if you learn to create subtitles of attractive and punctual images. Of course, when creating them, consider whether they are useful for the user, and not for search engines. When the first is achieved, the second will be derived from the first.

The thumbnails are advantageous

Using thumbnails can be advantageous for your website, especially if you own an e-commerce, as it is a simple way to display your products without taking up much space on the page.

Of course, you must take care of the number of thumbnails you include so that the loading speed of your website is not affected.

Also, it is necessary that you modify the ALT attribute of the thumbnail so that it is not the same as the normal-sized image, because you run the risk that the search engines will index it instead of indexing the large image. And that is not what we want!

Do not abuse decorative images

All those images of backgrounds, borders, buttons, icons, among others, that are not part of your products, are known as decorative images. Many are attracted to them, as they add an extra in the aesthetics of the Web.

However, decorative images could be a real nuisance, because they saturate the page and make it look heavy, while it can influence the Web to take longer to load.

As much as possible, reduce the amount of decorative images, take care of the weight of each file and opt for SVG or vector images , as I explained that these are lighter and may be more favourable in certain cases.

Includes structured data in the images

Structured data provide search engines with better organized, clearer and more timely information about your content, that’s why I always remind people to include them on their website. And it must not be different for the images!

Google Images accepts that you use structured data in images, recipes and videos. This will make your images more traceable and will be better positioned.

If you want your images to appear in Google image searches, it is highly advisable to use structured data in them.

Create a sitemap for your images

A sitemap or sitemap is a file in which all pages of a site are added to facilitate indexing; this index can be very helpful for indexing your images, so you have a better chance of appearing in Google image searches.

Google tells you how to create an XML sitemap easily. But if you upload images through WordPress, it is much simpler, because the ‘ Google XML Sitemap for images ‘ plugin will help you create this site map automatically.

Add the Open Graph and Twitter Cards protocols

The idea of ​​a successful Web is one that reaches the largest possible audience, so it is not appropriate to forget the popular social networks.

Some hide this obligation with the excuse that people cannot share their images or content on platforms such as Facebook or Twitter, for example, but this is because they have not added the Open Graph and Twitter Cards protocols.

In both HTML and WordPress you must configure them.

The Open Graph protocol is added within the “head” section of your HTML page using the “go: image” tag, while in WordPress you do it using plugins such as SEO Yoast.

With Twitter cards or Twitter cards, it is done in the same way, but adding “twitter: card” in the “head” section of HTML.

These tags are also the beginning to have a good strategy on Twitter .

Do not host your images on third-party websites

Hosting the images on a third-party Web site seems, at first glance, a good solution to prevent your Web from becoming saturated and decreasing its loading speed, but this play could leave you with a bitter taste.

Think of it this way, if many others like you, opt for the same solution (and in fact, it is) the ‘public’ hosting site will be collapsed, crowded with traffic, which will prevent your images from loading as they should and leaving you A bad user experience .

This is what you least want! Better, follow the advice I’ve already given you about how to reduce the size of images, without affecting their quality, and host your images on your own server.

Test your images

How to test your images? With an exam? I’m kidding! But yes; the best way to assess whether your images are being efficient, is testing them.

For example, you can achieve this through Test A / B or ask your users if the amount of images you have per page pleases them, if their angle and position are adequate, if they are satisfied with the size and quality of the image; These things will give you a clear vision of your website and will give you innovative ideas to improve what is due.

Evaluate if using content distribution networks benefits you

The distribution networks or CDN content (Content Delivery Network) are servers where you can store images or files from a Web to improve bandwidth and have quicker load.

However, I only recommend them if you have a Web server that is no longer able to meet all visits, but if this is not the case, it is safer that you do not use them.

Why? Because it is likely that when you upload your images to the CDN, your domain is deleted there and, instead, the image takes the domain of the CDN, so when someone clicks on it, it will be directed to the CDN and not to your Web.

Beware of CDNs: they can be negative for backlinks or incoming links to your website.

Become Visible! Start climbing positions on Google!

Do you want your potential customers to find you, before your competition, when they search for your products or services on Google or other Internet search engines?

Conclusion: The SEO of your images is more important than you think!

I want you to understand that in this visual world we live in, a good image can open doors for you like never before; I do not exaggerate when I affirm that SEO for images can lead you to the success that you have been looking for so much.

With the advice that I have indicated here you will be able to notice how your Web positioning improves and how you get greater conversions.

It is not difficult to take advantage of the images if you understand that their size, quality, originality, loading time and relevance are important to index and position the web content, also images, correctly in Google.

Start testing each strategy that I have shown you and you will see how positioning images on Google becomes part of your day to day.

Do you think this article is useful to take advantage of the images on your website? Then don’t keep it! Share it with your friends.

Is Mineral Water Healthier Than Tap Water?

It depends on where you live! Mineral water can be the only drinkable water in certain areas of the world. In other areas tap water is much better than any other !

What a discrepancy! And why this is the truth I am going to explain you here.

Mineral water undergoes all sorts of treatment. It is stored, it has to travel, its bottles maybe made of various materials.

Bottling the water right at the source happens probably everywhere. In some cases, the bottles have to travel across the globe and who guarantees you that their content has still the same qualities when it arrives at destination? It should, at least as far as its components are concerned. Many mineral waters are carbonated nuoc khoang Lavie binh thanh . If the addition is not too strong, carbonation does not harm you. However, if the taste of carbonation is strongly felt, the water has no longer the properties it should have.

Switzerland. together with Italy has got a high number of quality mineral waters. Their mineral content varies a lot, but all of them have trace minerals that can contribute to your health.. All of these types are available plain or slightly carbonated.

Actually, Swiss people are very lucky. They can drink the best tap water that does not have to undergo any treatment because it is captured in the mountains and flows down into the cities and villages.

Now, is mineral water healthier than tap water? If you look at the market and the turnover of mineral water sales, you would believe that mineral water is the only one you can drink.

In certain countries, where water is already rare due to geographical or geological reasons, tap water may just not be available. This is certainly the case in rural areas. In the same countries, but in cities, it is made available., Where no water is readily available, the bottled one is the only possible water you should consider safe. Safe means healthy.

Most mineral waters contain certain trace minerals, some are important as such. In others, the amount of the minerals is important. Some are extremely good for your health, others are less important. Where you have a large choice of mineral waters but no tap water that can be taken without addition of chemicals, you may choose the one that is most healthy for you.

In many big cities tap water cannot be taken as such. Its taste is altered due to the addition of chemicals. In some cities or countries you have no choice if you want to drink tap water you have to drink the one that contains chemicals for its purity or, at least, for its safety.

So, actually, mineral water is healthier in certain areas of the world. In areas where the tap water is healthy and does not need to be added chemicals for its safety, drink it. If the tap water comes from sources in the mountains, and the conducting tubes are clean, it is the healthiest water you may desire because it also contains trace minerals.

Chiropractic Patient Lifetime Value

The importance of patient lifetime value is often not realized by many chiropractors but it is an extremely important concept in terms of maintaining and improving the overall profitability of the practice. What is patient lifetime value? Patient lifetime value is the value of a patient while they continue to be a patient visiting a practice.

What’s the best way to calculate the current patient lifetime value in your practice? The most exact way to calculate this, if the information is available, is to calculate the total revenue generated by your patients from the time they became patients until the time they stop visiting your practice https://zencare.com . To calculate the lifetime value of all your patience, you would simply divide the calculated value by the number of patients in the calculation.

If you do not have the precise data available, another way to calculate patient lifetime value is to follow these steps:

1.    Review your patient records and determine and estimate as accurately as you can the average number of years a patient remains with your practice.

2.    Next, estimate the annual revenue generated per year from a patient and multiply that by the average number of years a patient remains with your practice.

3.    The resulting number provide you with an estimate of the lifetime value of a patient.

Knowing, or at least estimating, these numbers provides a chiropractor with a better understanding of how to increase practice profitability. One example is the impact of a small percentage increase in patient lifetime value.

If the chiropractor can increase the average number of years of patient remains with his practice by only a small amount( for example, 10%), the impact on practice profitability can be substantial. For example, if the annual revenue generated from one patient is $1500 and the average length of time a patient remains with the practice currently is five years, the lifetime value of that patient would be $7500. Assuming a practice has 500 active patients, the accumulated lifetime value of those patients would be $3,750,000. In this example, if a chiropractor increased lifetime value by 10%, $375,000 of additional lifetime patient value would be added to the practice. This is the equivalent of adding $75,000 of increased annual revenue to the practice.

There are many ways a chiropractor can increase patient lifetime value. For example, he can:

–         Follow-up on patients who stopped visiting the practice to encourage them to come back.

–         Provide better services to existing patients to increase their satisfaction with the practice and to encourage them to remain a patient of the practice for a longer time frame.

Patient lifetime value is an important marketing concept for chiropractors to understand because understanding this concept and how to increase lifetime value can dramatically increase practice profitability. Once a chiropractor understands these concepts, it is beneficial for him to educate practice staff to understand the positive impact providing a high level of service to patients can have on the practice. Now is the time to calculate patient lifetime value for your practice and to determine what steps can be taken right away to improve the lifetime value of patients for your practice.

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